There are a lot of opportunities to bring more light into the world and using your online business is a very effective way to do that. Jay and my intention here is to share with you the life and business experience that has been helpful to us in our journey over the past several years. We want to show you how to ethically scale your business and live a fulfilled life.
To be fulfilled and effective in what you do, you must grow as your business grows. It’s not enough to just run a business where you don’t take advantage of people or even harm them. Ethical Scaling is the process by which you grow your business in alignment with who you are and what your values are—all while supporting the life you want.
When I found the practices of yoga, meditation, Qigong, and Tai Chi, I was in a time of self-discovery. I feel fortunate to have had teachers who were grounded in reality with an added depth of experience and knowledge in the ancient healing arts. Being able to learn from them and download some of their experience has allowed me to move into a place of freedom and fulfillment, both in my personal life and my business.
Now, it’s not to say I don’t have ups and downs. I’m human, just like you. (Unless you’re a bot. That’s cool too.) But what I find is that the practices I have kept for years are the constant that allow me to stay grounded no matter what my life or business throw at me.
The Power Of Energetics
My first business mentor shared energetic principles with me early on in our work. He taught me how to look at my business through the lens of energy and it has been quite profound. Using these energetic principles has led me to understand myself on a deep level. I was then able to understand others.
This newfound knowledge helped me create a strong network and build two successful businesses. The principles I learned led to my business success by first helping me see what I was best at. From that realization, I was then able to clarify the kind of life I needed to live to feel fulfilled and at peace. These principles are my compass, especially when I need to make tough decisions.
Working with my mentor, master teacher Jason Campbell, taught me four main things:
- Who I was and what my greatest gifts were
- What I needed to be focused on to run my business successfully
- Who I needed to become to have a successful business
- What skills I needed to work on so the business could thrive
I remember feeling extremely scared when I heard what the investment was to work with that mentor. I had to spend the last money I had in my business account, but it was worth it a hundred times over. We gradually built up to consistent $20K months, sometimes making more. For a small yoga studio with a few thousand dollars of overhead a month, it was decent.
The Results Of Clarity And Confidence
Our current coaching and consulting business went from being just an idea to a high six-figure business in 24 months. I won’t claim that these principles are the sole reason for that, but they have been integral to my clarity and confidence. These two qualities have led to a lot of success in the past two years. Prior to understanding these principles, I didn’t understand who I truly was, what my gifts were, or what direction to take my life and my work. For me, these principles are my North Star.
Over the years, I have worked for a few other business owners. Some of those experiences drove me to want to help others grow their businesses ethically. It’s not that the people I worked for were necessarily unethical, but there was always a missing piece. Those leaders were putting forward their vision of success and getting their clients to buy into it. It worked for some, but for most it didn’t. Living someone else’s vision is very unfulfilling, even if it seems like the right thing to do.
Ethical scaling is about understanding yourself, understanding those you serve in your business and building something that has a positive impact on the world—and provides you with an amazing life. Sound good?
So, as we go on this journey together, be an active participant. Reach out to us with feedback, if you have questions and if you want our help embodying the principles of ethical scaling.
Blessings,
Ben
